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- Offers a free plan
- Multi-language interface
- Simple onboarding
- Integrations via Zapier
- No in-built A/B testing
- Live chat responses take time
In the world of digital marketing, every click and conversion holds immense value. For digital marketers, the difference between success and obscurity often lies in the tools you employ.
Enter BeMob: a comprehensive ad-tracking software meticulously engineered to be a marketer’s guiding star in the vast cosmos of online advertising.
This BeMob review unearths the intricacies that underscore its functionality, shedding light on its capacity to not only provide analytics but to be a strategic ally in campaign optimization, answering questions like:
- How does BeMob’s analytics prowess translate into tangible results?
- Can it truly provide real-time monitoring for campaigns, allowing you to pivot at the perfect moment?
Keep reading to jump into the depths of BeMob, illuminating the path to data-driven, success-oriented advertising solutions.
SMB Guide’s Verdict for BeMob
SMB Guide’s overall rating for BeMob is 7.6 out of 10.
Here’s the detailed breakdown of the scoring for each factor:
In this review of BeMob, I’ve followed SMB Guide’s detailed criteria for evaluating the marketing attribution software.
Pricing & Plans
BeMob has four main pricing plans to choose from: Free, Professional, Business, and Enterprise.
Plans are required to be paid upfront each month with any overage above the plan limit paid at the end of each month.
The good news is that each plan comes with a great level of customization as well. Each feature can be purchased as an add-on to your current plan.
To manage your specific add-ons, you can check the Subscription section of the BeMob panel in your account. You can also check out their monthly cost calculator to get a more accurate estimate for your budgetary purposes by tweaking the number of events expected.
Remember an event refers to an impression/visit/click/conversion.
The Free plan is great for beginner affiliate marketers and smaller businesses looking to test the platform and see how much value they can derive from it.
- 1 month data retention
- 100,000 events per month
- 10 campaigns
- 10 offers
- 5 landing pages
- 5 flows
- 3 traffic sources
- 3 affiliate networks
Who it’s for: Beginners or testers of BeMob
The Professional plan is a great option for startups and businesses running active campaigns. If you’re just getting started with your digital marketing efforts and ad campaigns, this is for you.
- $49 per month
- $0.05 overage charge per 1k events
- 1 month data retention
- 1,000,000 events per month
- 50 campaigns
- 50 offers
- 10 landing pages
- 10 flows
- 10 traffic sources
- 10 affiliate networks
Who it’s for: Startups and small stage affiliate marketers
The Business plan is aimed at small-to-medium sized growing businesses that are expanding their online ad campaigns and have a heavy focus on tracking conversions.
- $249 per month
- $0.025 overage charge per 1k events
- 3 month data retention
- 10,000,000 events per month
- 250 campaigns
- 250 offers
- 20 landing pages
- 20 flows
- 20 traffic sources
- 20 affiliate networks
- 3 traffic domains
- 3 cloaking domains
- Advanced Traffic Distribution available
Who it’s for: Mid-sized businesses and experienced affiliate marketers
The Enterprise plan is built for large sized corporations or those with established and recurring ad campaign practices on a mass scale. It’s also suitable for affiliate marketing agencies managing multiple clients and projects.
- $449 per month
- $0.025 overage charge per 1k events
- 6 month data retention
- 30,000,000 events per month
- 1000 campaigns
- 1000 offers
- 30 landing pages
- 30 flows
- 30 traffic sources
- 30 affiliate networks
- 5 traffic domains
- 5 cloaking domains
- Advanced Traffic Distribution available
- Bulk Edits and Bulk Reports
- Import Settings
Who it’s for: Established corporations and affiliate marketing agencies
Ad Campaign Tracking
Alright, let’s talk about BeMob’s first superpower: ad campaign tracking that’s so on point, it’s like having a personal GPS for your marketing endeavors.
Buckle up, because this is where the magic happens.
Picture this: Your campaign link gets rejected by the cool kids (Facebook, Google Ads, Bing.) It can be pretty frustrating when that happens and put a wedge in your ad tracking plans.
However, BeMob’s Direct Pixel slides in like a secret agent. It stealthily tracks your campaigns, even when they’re not initially accepted.
The result? All your traffic data shows up in the tracker like it’s hanging out with the popular crowd via URL redirects. Benefit? No more FOMO on tracking, regardless of where you’re advertising.
You also get access to multi-cost and payout tracking. BeMob recognizes the value of every marketing dollar you invest. With this in mind, it gives you the option to choose your cost model – whether it’s CPA, CPM, CPV, or Revshare – and even pick your payout method (auto or manual) to unlock a treasure trove of insights into profits and all that good stuff.
BeMob’s also got your back when it comes to keeping tabs on incoming traffic. It’s like having a backstage pass to every campaign visit, landing page click, banner impression, and conversion party.
All that data jazz gets bundled up neatly in reports so you know exactly what’s poppin’ with your campaigns. Last but not least, BeMob’s cookieless tracking is a huge benefit in this era of constantly evolving privacy regulations.
It’s like a futuristic way of collecting accurate data that even browser restrictions can’t rain on. And the pièce de résistance? The BeMob dashboard is like your ad campaign command center, dishing out real-time data like it’s fresh out of the oven.
So, if you’re ready to dive into the world of ad campaign tracking that’s as fun as it is functional, BeMob’s got your back.
BeMob’s also got the ability to track conversions with the precision of a cat stalking a laser pointer. And it has multiple ways of doing this.
When you’ve got offers that can only play nice with client-side pixels, BeMob’s Conversion Pixel is your go-to move. It’s like a secret handshake between your offers and the tracker.
BeMob’s click ID is stashed in a cookie, and every time someone visits your campaign, it’s like a mini party – your tracker’s there, doing its thing.
But, just so you know, this pixel trick won’t work if the user’s browser disables third-party cookies so it isn’t without its faults.
Variety is the spice of tracking, right? BeMob gets that. It also offers Custom Conversion, for different types such as sign-ups, deposits, and whatever else you’re serving.
And guess what? BeMob’s reports serve up those delicious details on a silver platter, allowing you to drive the insights you need to from them.
Finally, you can also leverage postback URLs. You can view a number of insights here. The countries they’re coming from? Check.
ISP data and whether it’s coming from a mobile carrier and specific connection type? Check. Device types? Check. OS choices? You bet. And which browsers are doing their browser thing? Absolutely.
BeMob’s got this cool tracking arsenal that’s like having a Swiss Army knife of conversion insight. Whether it’s a pixel party, custom conversions buffet, or tracking details that make Sherlock Holmes proud, BeMob’s got your back – and your conversions covered!
Audience and Traffic Source Analysis
Now, let’s take a close look at how BeMob turns traffic sources into a maestro’s baton.
Think of traffic sources as your magical portals to success. These can be websites, platforms, ad networks, you name it – places where you can sprinkle your marketing fairy dust to get the right visitors dancing to your campaign’s tune (like a purchase, download, or a sale).
BeMob knows that bringing in the right crowd is key, so they’ve got a knack for turning those sources into VIP tickets to your conversion party.
You have the option to set up and customize a number of traffic source elements within BeMob. BeMob isn’t just about tracking traffic sources – it’s also about knowing the pulse of your campaign.
With BeMob’s tracking wizardry, you get detailed reports on how website zones, keywords, campaign IDs, categories, and geos are performing.
But how well this relates to your marketing goals depends on the details you set up. Setting up your traffic source correctly is like tuning your guitar before a gig.
The good news is that BeMob’s got pre-configured traffic sources, and they’re always updating the list to keep your tracking on point.
Besides the template configurations they have, you can even add your own manually, so you’re in control of your campaign’s destiny. You also have the option to set up a traffic loss percentage.
Once the stage is set, it’s showtime! BeMob’s got a whole orchestra of metrics waiting for you – visits, unique visits, WebView based visits, and clicks, confirmed conversions, revenues and hidden revenues, and more.
It’s like having a symphony of data at the helm to fine-tune your campaign performance.
BeMob offers various attribution modeling techniques for its users. However, like the previous section, the success of BeMob’s attribution modeling techniques depends on the quality of your link and traffic source parameters.
Attribution begins with setup. Your link and traffic source parameters are the foundation of accurate attribution and so the onus is on you to get them optimized first.
After this, you can opt for one of BeMob’s many attribution models. There are click URLs and multi-offer click URLs to begin with.
BeMob’s click URLs lead visitors from your landing page to your offer, meticulously registering each click’s data. Multi-offer click URLs are used when there are several offers with a corresponding number of CTAs on the landing page.
Whether you need a solo performance or a synchronized ensemble, BeMob’s Click URLs cater to your choreography.
Next comes the S2S Postback URLs, used primarily in affiliate networking. S2S Postback URLs take the role of messengers, carrying conversions data between affiliate networks and BeMob, guaranteeing secure and accurate data transfer.
Finally, there’s the popular Conversion Pixel. It’s a beacon of tracking placed on the “thank you” page on the customer’s side, diligently waiting for the conversion action.
This method relies on cookies and is perfect for direct advertiser offers. BeMob offers three forms – Conversion Pixel URL, Conversion Pixel, or Conversion Script – catering to various stages of your attribution performance.
Want to elevate your attribution strategy? BeMob’s Advanced Rules & Targeting feature helps craft rules within Flow that dictate traffic distribution based on your preferences.
This automatically adds an extra layer of precision to your attribution models and information. No matter the technique you choose, as long as you leverage it right, BeMob can be a trusty partner, ensuring every conversion finds its spotlight.
BeMob might not have a dedicated A/B testing suite, but it’s got something just as good. You can easily create and link your A/B testing pages, transforming them into separate campaigns within the platform.
This is actually the case with most ad tracking software. It’s like having your own little testing playground, where you can tweak variables and observe the results with eagle-eyed precision.
So, even though BeMob’s A/B testing might not come in a fancy box, it hands you the tools to create, experiment, and optimize your campaigns with precision.
User Interface and User Experience
BeMob’s user interface and experience are all about simplicity without compromise. While some pages might occasionally take their time to load and could get a tad clunky, the overall ease of use more than makes up for it.
The one page you’ll find yourself visiting most is the dashboard. BeMob’s dashboard is your window to real-time data magic. It’s like having your marketing cockpit, displaying key metrics like visits, clicks, conversions, revenue, cost, profit, and that all-important ROI percentage.
Plus, it’s your hub for quick glances at your campaigns, visitor countries, traffic sources, and offers.
Integrations, Compatibility, & Supported Platforms
BeMob isn’t just a solitary player – it’s your bridge to a vast network of compatibility and integration.
BeMob seamlessly integrates with a plethora of affiliate networks and traffic source platforms, making your data flow like a well-tuned symphony.
You’re not just tracking – you’re collaborating. Plus, it’s got special connections with advertising powerhouses like Revcontent and Exoclick, giving you direct access to premium advertising opportunities.
The main drawback is that BeMob’s current hub is web-based, serving as your digital command center solely through your desktop. While there might not be mobile apps at the moment, your campaigns are just a browser tab away.
BeMob’s Help Center is your treasure trove of resources. It’s like a library that holds answers to your burning questions.
From FAQs to detailed guides, you’re covered with comprehensive information. Alternatively, if you want to hit the ground running, you can access BeMob’s Quick Start menu which acts as your launching pad.
BeMob’s Blog is your source of insights, inspiration, and expert opinions. It’s regularly updated with insights like a marketing masterclass, inviting you to gain more knowledge into the world of ad tracking and fresh perspectives.
Finally, BeMob offers a live chat option to get instant help. Whether you’re facing a roadblock or just need a guiding hand, their live chat is there.
While BeMob’s live chat is handy, there’s room for improvement. I suffered from a slow response time that could have been quicker and notification systems could be more effective.
I also couldn’t view my chat history which is a minor inconvenience that could use a fix.
BeMob — Unique Features
BeMob doesn’t just offer run-of-the-mill tracking – it takes your ad tracking experience to a whole new level with its unique features. Let’s dive into the standout elements that set BeMob apart.
Ad tracking with redirect: Effortless precision
BeMob’s tracking with redirect is the classic, yet refined method. Here’s the scoop: BeMob hands you a unique tracking link that you’ll proudly wave as you promote your merchant’s offer.
When a curious customer clicks that link, it’s like an express train taking them to the merchant’s offer page. And the magic? Behind the scenes, BeMob’s gathering data like a pro, ensuring every sale or conversion gets its rightful spotlight.
Anti-fraud system: The guardian of quality traffic
Fraud is like the unwelcome guest at a party – and BeMob knows how to keep the party clean. With its Anti-Fraud feature, BeMob’s like your vigilant bouncer, ensuring your traffic sources are squeaky clean.
It’s like having a filter for non-human (that is, bot) traffic, so you can fine-tune your sources for quality leads. You can also whip out your blacklist and whitelist to give specific bot behavior the thumbs up or down.
What The Experts Say About BeMob
BeMob currently doesn’t have many reviews or ratings on major software sites like G2 and Capterra.
However, it is reviewed and found to be favorable among social media users with the general consensus that it’s best suited for beginners on a budget.
While BeMob offers a unique set of features, it’s always good to explore alternatives to find the perfect fit for your needs.
Here are three notable alternatives to BeMob.
Voluum is a powerhouse when it comes to tracking and optimization. With its robust features, Voluum lets you dig deep into campaign performance, offering detailed insights and real-time data.
CPV Lab is a trusted companion for affiliate marketers. With its multi-functionality, it’s like a Swiss Army knife that covers tracking, testing, and optimizing campaigns.
CPV Lab’s ability to handle complex tracking scenarios makes it a favorite among marketers seeking versatility.
ClickMagick shines as a dynamic tracking solution. It offers advanced click tracking, conversion insights, and even retargeting capabilities.
If you’re after a holistic tracking approach, ClickMagick might just be the conductor to lead your campaigns to success.
Getting Started with BeMob
Now that you’ve delved into the world of BeMob’s features and capabilities, it’s time for you to set off on your ad-tracking journey with confidence.
From precise attribution modeling to audience analysis and beyond, BeMob’s got your back. Ready to make data-driven decisions and optimize your campaigns like a pro?
What is BeMob used for?
BeMob is an ad-tracking software solution used by marketers to monitor, analyze, and optimize their online advertising campaigns. It provides various inputs related to traffic insights, conversions, and more for better performance and ROI.
How do I add a domain to BeMob?
To add a domain to BeMob, navigate to Settings > Domains > + Add custom domain. Input all the necessary information required to begin tracking its associated traffic and conversions.
Is BeMob worth the price?
Whether BeMob is worth the price hinges on your specific marketing needs and goals. With its array of analytics tools, real-time monitoring capabilities, and optimization features, BeMob can be a valuable investment for campaign managers if used correctly.
BeMob is a cloud-based tracking platform with the complete set of tools for efficient traffic management of your ad campaigns.
Product Brand: BeMob