7 Best AnyTrack Alternatives & Competitors

AnyTrack is a software solution that provides real-time tracking and analytics for your marketing efforts. But, it has some downsides to consider.

First, AnyTrack can be complex for beginners, making it less accessible for those like solopreneurs who might prefer a more straightforward tool.

Then, its entry-level plan is limited, offering only one ad pixel. This may not meet the needs of users looking to scale or manage multiple campaigns simultaneously.

Below, I’ll provide an overview of 7 AnyTrack alternatives that address all these drawbacks.

1. WeCanTrack

Best for: Affiliate marketers, media publishers, and media buyers

Pricing: $65/mo – $307/mo

Wecantrack is a digital platform designed to help affiliate marketers and advertisers effectively track and analyze their affiliate data across different networks in one central location.

Features

• Affiliate link management
• Conversion data tracking
• Campaign automation
• Funnel optimization
• Customizable dashboards
• Ad campaign analysis
• Real-time reporting
• Multi-currency support

WeCanTrack vs. AnyTrack

Criteria	WeCanTrack	AnyTrack
Best For	Affiliate marketers	Affiliate marketers
Standout Feature	300+ integrations	Real-time ad tracking
Pricing	$65/mo – $307/mo	$50/mo – $300/mo

Conclusion

What stands out about Wecantrack is how it centralizes affiliate campaign data from various sources, making the monitoring of marketing efforts much more streamlined.

Particularly beneficial are its integrations with major platforms.

Start 15-day free trial of WeCanTrack

Try WeCanTrack for free!

2. SegMetrics

Best for: SaaS businesses, agencies, and eCommerce business owners

Pricing: $175/mo – $675/mo

SegMetrics is a marketing attribution solution designed to provide clarity and insight into where leads come from, how they behave, and how much revenue they generate.

It’s used primarily to track and optimize marketing campaigns to improve ROI.

Features

• Customer journey analysis
• Lead source tracking
• Lifetime value analysis
• Visitor tracking
• Retargeting
• Advanced segmentation
• Predictive analytics
• Cohort analysis
• A/B testing
• Customizable dashboards
• 90+ integrations

SegMetrics vs. AnyTrack

Criteria	SegMetrics	AnyTrack
Best For	Marketing directors	Affiliate marketers
Standout Feature	Lifetime value analysis	Real-time ad tracking
Pricing	$175/mo – $675/mo	$50/mo – $300/mo

Conclusion

SegMetrics comes in handy with its robust features like lead source tracking, retargeting, customer lifetime value (CLTV) analysis, and more.

These tools are particularly useful for businesses seeking to understand the full impact of their campaigns and optimize their strategies for maximum profitability.

Start 14-day free trial of SegMetrics

Try SegMetrics for free

3. Hyros

Best for: PPC agencies and multi-brand corporations

Pricing: Starts at $99/mo

Hyros is an advanced ad tracking software designed specifically for high-spending advertisers and marketers.

It provides detailed tracking of ad performance across various platforms to help optimize ad spend and increase ROI.

Features

• Multi-platform ad tracking
• Attribution modeling
• Conversion tracking
• Advanced pixel tracking
• Email tracking
• Organic traffic analysis
• Customer journey mapping
• Full eCommerce stack integration
• Forecasting with your ad results
• eCommerce LTV subscription analytics

Hyros vs. AnyTrack

Criteria	Hyros	AnyTrack
Best For	PPC agencies and multi-brand corporations	Affiliate marketers
Standout Feature	Full eCommerce stack integration	Real-time ad tracking
Pricing	Starts at $99/mo	$50/mo – $300/mo

Conclusion

What stands out about Hyros is that it comes equipped with features like advanced pixel tracking and extensive eCommerce integrations, making it a great choice for marketers seeking precise ad tracking and attribution.

Book your free demo of Hyros today

Book a demo of Hyros

4. RedTrack

Best for: eCommerce brands and advertising agencies

Pricing: $149/mo – $749/mo

RedTrack is a performance marketing analytics and conversion attribution tool that helps businesses track and optimize their online advertising campaigns.

Features

• Conversion tracking
• Customizable attribution rules
• Server-side tracking
• Redirect tracking
• AI-assisted revenue attribution
• Coupon tracking
• Multi-currency support
• Custom conversion events
• 200+ integrations
• Customizable reports
• Team collaboration options
• A/B split testing
• Fraud protection

RedTrack vs. AnyTrack

Criteria	RedTrack	AnyTrack
Best For	eCommerce brands and advertising agencies	Affiliate marketers
Standout Feature	AI-assisted revenue attribution	Real-time ad tracking
Pricing	$149/mo – $749/mo	$50/mo – $300/mo

Conclusion

RedTrack is quite the tool for marketers aiming to refine their ad campaigns. Its fraud protection and robust revenue attribution make sure your advertising budget is used effectively.

Plus, features like A/B testing help fine-tune your campaigns for better results.

Start 14-day free trial of RedTrack

Try RedTrack for free

5. ClickMagick

Best for: affiliate marketers, entrepreneurs, and eCommerce stores

Pricing: $49/mo – $199/mo

ClickMagick is an attribution platform to track and optimize all your marketing efforts in one place.

It helps users accurately measure the performance of their online advertising, providing detailed insights to improve their strategies.

Features

• Multi-touch attribution models
• Link tracking
• Conversion tracking
• Ad optimization
• Geographic targeting
• Click fraud protection
• Offline sales tracking
• Complete visitor profile
• Recurring revenue tracking
• Cross-device tracking

ClickMagick vs. AnyTrack

Criteria	ClickMagick	AnyTrack
Best For	Affiliate marketers, entrepreneurs, and eCommerce stores	Affiliate marketers
Standout Feature	Cross-device tracking	Real-time ad tracking
Pricing	$49/mo – $199/mo	$50/mo – $300/mo

Conclusion

One of the standout features of ClickMagick is its Cross-Device Tracking, which allows users to follow customer journeys seamlessly across various devices. This capability is crucial for understanding true conversion paths.

Start 14-day free trial of ClickMagick

Try ClickMagick for free!

6. CPV Lab Pro

Best for: In-house media buyers, agencies, and eCommerce businesses

Pricing: $39/mo – $89/mo

CPV Lab is a tracking software designed for performance marketers and media buyers. It helps users to track, test, and optimize their online advertising campaigns.

Features

• Pixel & postback tracking
• Real-time campaign tracking
• Multivariate testing
• Bots detection
• Conversion tracking
• Blocked traffic rules
• Email follow-up campaigns
• Landing page sequence campaigns
• No-redirect tracking
• Automatic cookie-less tracking
• A/B split testing
• Customizable tracking parameters

CPV Lab Pro vs. AnyTrack

Criteria	CPV Lab Pro	AnyTrack
Best For	In-house media buyers, agencies, and eCommerce businesses	Affiliate marketers
Standout Feature	Multivariate testing	Real-time ad tracking
Pricing	$39/mo – $89/mo	$50/mo – $300/mo

Conclusion

I’m impressed with CPV Lab Pro for its powerful tracking system. It provides features like paid and organic traffic tracking, visitor tracking, LP pixel for no-redirect tracking, and versatile options for postback URLs.

Start 14-day free trial of CPV Lab!

Try CPV Lab for free!

7. Voluum

Best for: advertisers, affiliates, and media buyers

Pricing: $199/mo – $599/mo

Voluum is an advanced tracking software designed for affiliate marketers and media buyers.

It provides real-time analytics and campaign optimization tools to help users manage and scale their online advertising efforts efficiently.

Features

• Organic traffic tracking
• Postbacks for custom conversions
• Cookieless tracking
• PPC campaign tracking
• A/B testing for landing pages
• Custom conversion tracking
• Rule-based traffic distribution
• Multi-step funnels
• Direct tracking pixel
• Multicurrency support
• Trend analysis tools
• Ad fraud detection

Voluum vs. AnyTrack

Criteria	Voluum	AnyTrack
Best For	Advertisers, affiliates, and media buyers	Affiliate marketers
Standout Feature	Rule-based traffic distribution	Real-time ad tracking
Pricing	$199/mo – $599/mo	$50/mo – $300/mo

Conclusion

What’s really cool about Voluum is that it gives marketers and advertisers control over their advertising efforts through features like real-time bidding and AI-driven traffic distribution.

Book a demo of Voluum today!

Book a demo of Voluum

Which AnyTrack alternative should I use?

If you’re an affiliate marketer, media publisher, or media buyer, Wecantrack is ideal for you.

With its user-friendly interface, extensive integration options, and pricing plans starting from only $65 per month, it offers features like affiliate link management, conversion tracking, and campaign automation, ensuring value for your investment.

Alternatively, if you’re running a SaaS business, agency, or eCommerce venture, SegMetrics is tailored to your needs.

With features like customer journey analysis, lead source tracking,  A/B testing, and advanced segmentation, it provides invaluable insights to optimize your marketing strategies.

A quick recap of AnyTrack alternatives:

1. Wecantrack
2. SegMetrics
3. Hyros
4. RedTrack
5. ClickMagick
6. CPV Lab Pro
7. Voluum