Chatra Review: Features, Pricing, & Alternatives

Chatra by Brevo is a chatbot widget with live chat, proactive, and canned responses. It can be used for in-house communications with individuals or teams and for real-time chats with visitors to your site or to social media.

Here’s everything you need to know about Chatra pricing, features, alternatives, and more.

SMB Guide’s Verdict for Chatra

We rate Chatra 7.6 out of 10. It’s a great starter chatbot for small to medium organizations of any size who want better communication with visitors and in-house chat, but the lack of AI and few integrations makes it limited in scope.

Chatra is an inexpensive chatbot that connects live agents to site visitors. You can easily set up canned and proactive responses and use a widget to communicate with your team and with customers in real time.

It’s a great solution to answer repetitive questions and engage customers with upsell offers and other proactive marketing information.

Factor	Rating (out of 10)
Pricing & Plans	8
Real-Time Messaging & Canned responses	8
Live Chat AI & Natural Language Processing (NLP)	5.5
Customizable Chat Widgets	8.5
Visitor Tracking and Analytics	9
User Interface and User Experience	9
Integrations and Compatibility	7.5
Customer Support	7
SMB Guide Rating	7.6

At SMB Guide, we use a comprehensive set of evaluation criteria to ensure our reviews are detailed, unbiased, and deliver value to our readers.

Here’s a detailed breakdown of key features, pricing, and more.

Pricing & Plans

Plans start with a limited free plan, then two affordable paid plans with more features to choose from.

Here are the price plans and their features:

Free

If you’re on a budget and you just want a pre-scripted chatbot to greet visitors and offer basic, pre-scripted info, it’s hard to beat a plan that’s free forever. It’s limited, but it’s a great way to get started.

Price

• Free forever for one agent

Features

• Online & offline chat widget for 
• Unlimited websites, customization, SSL-encryption
• Collect basic info (name and email)
• Browser dashboard
• Windows & Mac desktop apps
• iOS & Android mobile apps
• Unlimited concurrent conversations
• Notifications
• Complete conversation history
• E-mail chat transcripts
• Read receipts
• Agent names, titles and photos
• Typing indicators
• Integrate with:
  • Google Analytics
  • WordPress
  • Shopify
  • WooCommerce
  • Ecwid
  • Bigcommerce
• Javascript API

Who it’s for: Chatra’s Free plan is not an AI-powered bot, but it’s good for startups, solopreneurs, and small businesses with small budgets.

Essential

The Essential plan offers a lot more functionality, still at a very reasonable price. You can try it out with a free 10-day trial.

Price

• $21/agent/month
• $17/agent/month/paid annually

Features

Everything in the Free plan, plus:

• Email helpdesk
• Facebook messenger
• Instagram
• Intelligent chatbot
• Form & lead capture bot
• Targeted messages & triggers
• Detailed visitor info
• Real-time visitor list
  • Max. number of simultaneous visitors in the list: paid agent seats × 10
• Shopping cart contents
• Chat notes
• Saved replies
• Invisible mode
• Team chats
• Email open tracking
• Group chats
• Typing insights
• File transfer
• Visitor banning
• Screen Sharing via Median
• Email integration
• Integration with existing users

Who it’s for: Chatra’s Essential plan includes enough features to be valuable to any size business – it’s affordable enough for micro businesses, but easily scales.

Pro

For bigger businesses with greater needs, the Pro plan is feature-rich and still quite reasonably priced. You can start with a 10-day free trial. 

Price

• $29/agent/mo/ 
• $23/agent/mo/paid annually 

Features

Everything in the Essential plan, plus:

• Operating hours
• Agent groups
• Chat Ratings
• Chat Reports
• Data export
• Additional integrations:
  • Slack
  • Help Scout
  • Zapier
• REST API
• Outgoing Webhooks

Who it’s for: The Pro plan is best suited for small and mid-sized growing businesses and enterprise organizations.

Real-Time Messaging & Canned Responses

Chatra operates on scripted responses and live chat with agents. You’re able to provide information to visitors and ask for information in return.

For example, you may define form fields asking for name, email, phone number, and more. If a customer asks a question that does not have a prewritten response and no agents are online, the bot can be programmed to offer an email response by a live agent.

Live Chat AI & NLP

Chatra offers limited native support in six languages: English, French, Spanish, Portuguese, Italian, and German.

While it does not have AI assist, live chat is built in and chats from different sources are available on the dashboard. Agents can monitor chat windows in real-time from your website, Shopify, social media sites, and more.

Customizable Chat Widgets

Chatra makes creating your first chat widget incredibly easy. After putting in my email address, I got two emails, one to set a password and one with the code to place my chat widget on my webpage and a link to their installation guide.

Nice touch, emailing the code in case I missed it. The installation guide gives you a few more options for adding your chat widget:

Building the chat widget could not be easier. I like the palette slider; most chat widgets have more limited color options.

Scroll down to the next step, and you input your welcome text. You can choose different texts for when you’re online or off. That’s a neat feature!

Finally, you get to add some additional customizations. The default for these features is enabled:

• Messenger mode – for when agents are offline. If not activated, the widget is hidden when agents are not online
• File upload – You can choose file types visitors are allowed to upload.
• Typing insight – This feature is interesting…it allows agents to see what visitors type before they hit send.
• Mobile button – This feature allows chat on mobile devices.
• Sound – This turns on sound for your visitors.
• Conversation ratings – Want to know what visitors are thinking? Enable ratings.

There are some unique customizations I haven’t seen elsewhere, but one thing missing is a test feature. I did not find any way to test the bot without going live on your website.

I’d really like to know more about those sounds. Naturally, paid chat widgets offer more features and additional customizations.

One of the coolest features with paid accounts is the in-house communications options. Your team can communicate individually and within user groups.

Additionally, you can allow your visitors to select a group to send a message to.

Visitor Tracking and Analytics

Reporting is as simple to use as everything in Chatra. Just click the reporting link on the left sidebar, and check off the dates and fields you want to see in your report.

If you want more than standard information, you can add custom form fields for visitors to fill out in the chatbot.

With paid accounts, you can get team performance information.

Here are the performance metrics you can check:

• The total number of visitors who engaged in chat. 
• Completed conversations 
• When no one responded to a new conversation request
• Visitors with 30 minutes of inactivity 
• Visitors who leave immediately after the agent leaves the conversation. (If the same visitor sends another message after a chat is concluded, it is counted as a new chat)
• Chat ratings and visitor satisfaction. 
• The average response time. 
• The performance of separate agents

User Interface and User Experience

Chatra’s interface guides you through every interaction step-by-step. All the features are easy to locate and use, and there are comprehensive walkthroughs documenting the process for every step.

If you can’t find what you’re looking for in the knowledge base, help is available through their live chat widget.

Integrations & Compatibility

Chatra offers Javascript API support on lower tiers and Pro level customers can also use REST API. 

Depending on your plan level, Chatra integrates with:

• Slack
• Help Scout
• Zapier
• Google Analytics
• WordPress
• Shopify
• WooCommerce
• Ecwid
• Bigcommerce

Zapier can help you connect other social media channels, email programs, your CRM, or other apps you use.

Customer Support

Customer support is available online through their chat widget, email, and knowledge base. No premium support is offered at any level of service.

Chatra — Unique Features

The most interesting feature I noticed on Chatra was that you can see what visitors are typing before they hit send. This allows you to add context if they reframe questions and to find answers more quickly.

What the Experts Say About Chatra

• Capterra rating: 4.8/5 (452 ratings)
• Shopify app store rating: 4.9/5 (648 ratings)
• G2 rating: 4.2/5 (31 ratings)

Chatra helps me to communicate with my customers on the spot. Sometimes that results in sales, but usually, for me, it gives me the ability to build a rapport with my customers by being there and giving info when they need it.

Dawn M., Owner – Verified Capterra review

It really helped with the customer communication, I always think that if you have a doubt with something regarding the understanding of the features on a website, the customer might give up very fast, because it takes too much time to go to your email and send a​ message and then wait to get an answer, with Chatra this problem is solved, people/consumers can get real-time answers to their question while being on the website, it made indirectly things better for my business by making things easier for my customers

Sofie D., Designer – Verified Capterra review

Chatra Alternatives

Is Chatra the best chatbot choice for your organization? If you’re not sure, check out these alternatives:

Olark

Olark’s is an AI chatbot with canned responses and redirection to live agents. The AI feature sources connected databases for more complete answers to visitor questions.

Olark is simple to set up and use and offers searchable chat transcripts and an integrated knowledge base you can implement.

There’s a free trial, but no free option, and the cost can be deceptively pricey. It starts at $19/agent/month for a two-year contract paid in advance, but a lot of features are not included in the base price and can be added on for extra fees.

Start your free trial of Olark today

HelpCrunch

HelpCrunch is a communications platform that does not offer a chatbot with its lower-priced plan, but does include an integrated helpdesk and popups. Higher tiered plans add AI chatbots, multilingual support, and more automation.

HelpCrunch’s standout feature is event-triggered automated email sequences to support onboarding or marketing campaigns.

HelpCrunch’s basic plan starts at $12/user/month after a 2-week free trial, and plans that include chatbot widgets start at $20/user/month.

Start your free trial of HelpCrunch today!

Tidio

Tidio is an AI chatbot that combines AI chat with live agents. AI assisted chats are more dynamic and capable of answering a wide variety of questions by searching the knowledge base, website, and other data sources you connect on its own.

Users report that Tidio is easy to set up and implement and offers good customer support, built-in analytics, and integrations with popular apps. 

Tidio offers a free chatbot without AI assistance. Paid plans start at $29/user/month and include 100 chats for that rate.

Get started with Tidio for free today!

Other options: Best Chatra Alternatives

Getting Started with Chatra

Chatra is an affordable, but limited, chatbot solution for small and medium businesses. It’s great for in-house communications and quick response to online visitors.

Rely on it to answer FAQs quickly and easily integrate email and social networks to alert your team when additional communication is necessary.

Sign up today for a free trial and discover how simple it is to build a chatbot for your website!

FAQs